|Corporate philanthropy reinforces a company’s commitment of giving back to society. However, the nature of corporate philanthropy has changed and it no longer sufficient merely to give a cheque to a cause.
There are many factors involved today in the assessment of a company’s corporate philanthropy program. At GC, we treat our
|clients’ corporate giving as investments, monitoring real gains in recipient communities, managing the disbursement of funds based on what was promised and delivered, innovate ways our clients can contribute to social causes in ways other than cash, and involve employees in volunteering programs to increase employee morale, purpose, and loyalty.|